PBH unveils offerings to maximize marketing ROI, increase fruit and veggie consumption
PBH unveils offerings to maximize marketing ROI, increase fruit and veggie consumption
The Produce for Better Health Foundation declared its strategic intent during an industry webinar, unveiling its 2021 PBH Member Engagement Prospectus for marketeers and multi-sector movement to coalesce food system thought leaders around fruit and vegetable consumption.
During the webinar, PBH staff and officers communicated the next phase of PBH’s transformation and new marketing opportunities as well as the organization’s unique position to credibly address the fruit and vegetable consumption crisis and drive new consumption behaviors.
“We are thrilled to share the 2021 PBH prospectus