Allyson Felix, American track and field Olympian, entrepreneur and founder of Saysh, addressed  the Women’s Fresh Perspectives Breakfast on Saturday, Oct. 21 at the International Fresh Produce Association Global Produce & Floral Show in Anaheim, CA.

As a champion of gender equality, Felix spoke about her career and her advocacy, which spans women in business, mothers in athletics, maternity rights and other issues supporting women and girls.

Dümmen Orange is closing in on $250,000 in donations to Yellowstone Forever, the official nonprofit partner of Yellowstone National Park. This total includes donations over the past three years from Dümmen Orange to Yellowstone Forever.

“We are thrilled that a floricultural leader like Dümmen Orange continues to support Yellowstone through our organization’s unique partnership with them,” said Sam Barkley, senior director of strategic partnerships for Yellowstone Forever. “Yellowstone Petunias capture the essence of how amazing the park truly is. This program helps support priority park

The employer brand ‘Be Beekenkamp’ is celebrating its one year anniversary. This brand was introduced by Beekenkamp Group a year ago to distinguish the company as an interesting employer in the labor market, as well as to further strengthen job satisfaction and the connection between current employees and the companies. With the introduction of the English-language ‘Be Beekenkamp’ recruitment website, the brand now takes on an international dimension, which fits even better with the international character of Beekenkamp Group. To celebrate the memorable moment of Be Beekenkamp’s one year

Halloween is always a popular holiday across the U.S., with people flocking to stores to purchase their costumes, candy and decorations. That’s why this spooky holiday is a perfect opportunity to enchant customers with spellbinding arrangements — and maximize profits! Rio Roses provide five effective marketing strategies to increase the demand for flowers during this festive time of year.

1. Add Eerie Elegance to Halloween Arrangements

• A Symphony of Moody Colors: While traditional black and orange are synonymous with Halloween, florists don’t have to use these colors exclusively. Try

The inspiration platform What’s b(l)ooming today from Royal Van Zanten has been extended to include a poster generator for garden centres and retail. Via the inspiration pages, these retail outlets can create their own plant posters for in their store or for on the trolleys.

This new feature of the inspiration platform What’s b(l)ooming today was showcased during the 2023 FlowerTrials. Garden centers can include their own bar code, retail price and company logo on the posters. By adding a personal bar code, repeat orders with the grower can be made quickly and directly by the retailer in the

 It was a packed exhibit floor at the International Fresh Produce Association Global Produce & Floral Show in Anaheim, CA, from open to close on Friday, Oct. 20. By all accounts, the second “Big Show” put on by IFPA was a rousing success. Day two enjoyed strong traffic throughout the morning, staying busy until the end of the day.