That Flower Feeling, a brand representing the U.S. fresh-cut flower and foliage industry, has been awarded a Bronze Award in the “Luxury and Premium Brand” category in the global Epica Awards.

In partnership with 180 Amsterdam, the CalFlowers association launched “Flowers. Self-care made easy” in January 2022, a campaign encouraging consumers to make fresh flowers part of their everyday wellness routine. Across multiple social media and digital audio platforms, this wildly popular campaign has reached over 60 million consumers so far in 2022, with greater exposure planned in 2023.

“Our

The Kroger Co. launched floral and sushi delivery on the DoorDash marketplace from banner stores across the country. The new delivery option through DoorDash marks the latest expansion of the grocer's seamless experience, providing customers with even more opportunities to get fresh, affordable products.

"By offering customer-favorite sushi options and premium floral bouquets through third-party marketplaces we are continuing to evolve and meet customers where and how they are shopping," said Stuart Aitken, senior vice president and chief merchant and marketing officer. "Whether you are

Presented by Iryna Matsiakh, doctor of biological science for Swedish University of Agricultural Sciences, who will be rounding out the seminar series with a talk on the unique boxwood forests (Buxus colchica) in the Caucasus: their habitat, ecology and biodiversity.

Dr. Matsiakh is doctor in forestry at the Swedish University of Agricultural Sciences, Southern Swedish Forest Research Centre and in the Forestry Department of the Ukrainian National Forestry University. Boxwood trees growing in the Caucasus Mountains are threatened by habitat loss and defoliation by an introduced disease

With an enthusiastic nod to unity, love and new beginnings in the year ahead, 1-800-Flowers.com has named the alluring orchid and the captivating Calathea Rattlesnake as its 2023 Flower and Plant of the Year.

“Our 2023 flower and plant of the year were chosen to inspire our customers with meaningful expressions as they seek to invigorate their home environment, or share a thoughtful gift with loved ones,” said Alfred Palomares, vice president of merchandising, 1-800-Flowers.com. “The orchid, with its elegant petals, symbolizes unity and love, while the Calathea Rattlesnake, with its

The Santa Barbara International Orchid Show announced a triumphant return three years after an abrupt cancellation due to state mandates at the onset of Covid limiting crowds to no larger than 250 at any events within CA.  

The SBIOS attracts 8-10,000 visitors. There was no alternative other than to cancel. No tickets were sold at the door, and all online ticket purchases were refunded. The exhibit hall was packed with 10’s of thousands of award-winning orchid plants in all their glory.

The 75th Annual International Orchid Show will take place on March 10th to 12th, 9 am - 5 pm, at the Earl

Kacy Fabie, Colour Republic’s head of digital marketing and eCommerce, has joined the International Fresh Produce Association’s Leadership Program — the first time a member of the floral industry has been invited! The 2022-2023 class was announced in Oct. 2022, during the annual Global Produce and Floral Show in Orlando, FL.  

This prestigious program, a legacy from United Fresh, is entering its 27th year and is the only leadership program for fresh produce and floral industries. During a year-long leadership journey, participants develop essential leadership and business skills through